SO FRUITY WEB DESIGN

Okay, so we’ve already looked at many of the Benefits in our previous blog entries of having a website designed for you by So Fruity Web Design in Bolton. Quite honestly, there aren’t any drawbacks at all of having a website. Unless, it’s poorly designed, a DIY job or it doesn’t sit well on the first pages of the search engines….if that’s the case you might as well hand your money & your business over to your competitors.

So, hopefully we’ve sold you on the Benefits to your business of having a website and hopefully we’ve sold you on the idea that So Fruity Web Design are the right people to choose to build your website.

Now, let’s imagine that you’ve paid £250 to So Fruity Web Design in Bolton and you now have your brand new website live on the internet, resplendent with all it’s social media accounts and our secret ‘under the bonnet’ workings to help your site rank well. So what’s next?

Well, bearing in mind that Google is the 600lb gorilla in the room and it’s search engines change the way they rank websites frequently  -  almost every 17.5 hours in 2008  -  you’ll need someone to weather the storm and show you how to ensure your website remains at the top of the search engines.

This is why So Fruity Web Design is your new best friend. Believe me, we stay a few steps ahead of Google and our competitors to ensure that you also stay a few steps ahead of your competitors.

You see, the secret is that we’re not just a website design business. We use the resources from one of our Sister companies to ensure that we’re equipped with the latest techniques from all over the world. This means that a member of our staff travels the world (usually to sunnier climes over in the U.S.) to sit through training workshops that quite frankly would bore the pants of you & I. But they bring the techniques back to us & we pass them on to you.

How do we do this?  We send our clients occasional emails to say there’s a new video in the Private Clients login area to update you on what the latest changes are. These are video-shorts, usually lasting no more than 5 minutes. These videos are step-by-step guides to say, log in to your account, click on this and type in this…..and that’s all there is to it!  That way you’ll stay ahead of the crowd and your competitors.

So, what’s the next big toy that Google is rolling out for us?   It’s called ‘Google Goggles.’ It’s a visual search application. Which to you and I means that, instead of one of our customers searching for our businesses by typing in our company name, etc into the internet, now they can just take a photo using their phone and it will return local business information.

Have a look at the Google Goggles video below (& don’t worry if you don’t understand it, our global ‘techie’ traveller member of staff does & will ensure your business benefits from these changes when the time is right).

Sky News reports show how trading on the internet for both products and services is helping to save Christmas trading and local businesses. The figures were compiled by the e-retail trade body IMRG.

Yesterday was ‘Cyber Monday’ worldwide. Never heard of it?  Don’t worry, many haven’t. It’s the busiest day in the internet shopping calendar and used as a benchmark each year to forecast potential for online trading.

What does this mean for your business?  Well, the bottom line is that there is a great future in trading and gathering customers from the internet. Even, when the High Street stores are showing poor trading performance, the internet shows consistently high sales and has done so throughout this bleak economic period.

Retailers using the internet made £1.4 million ($2.29million) in just one minute showing record sales online.

This represents a 17% increase in internet trading compared to the figures from last year. The same can not unfortunately be said for traditional businesses trading on the High Street where like-for-like sales only increased by a dire 1.8%.

Fabian Lord, MD of Kickstart Success Ltd a Business Success Strategists based in Bolton, England adds,
“This is just the sort of proof that traditional off-line & local businesses need to realise the potential of pulling in both customers and sales using the internet. The problem is that many small and local businesses don’t yet have an effective web presence. This is their only obstacle to achieving greater business success online.”

Fabian saw the potential in helping local businesses and helped launch So Fruity Web Design in Bolton to provide premium quality websites, fully optimised and ready to go for a one-off fee of £250.

Visit So Fruity Web Design Business Benefits page to see exactly how your business will also benefit from these sales increases by having an effective online presence.

It is crucial now for any business to have a website.

So Fruity Web Design recognises that the key problems for business success are that local businesses are just not receiving enough client exposure. If they want to have a premium quality website developed they have to pay a few thousand (with hidden costs). This out-prices many local businesses from using the internet as a credible advertising medium.

The other problem is that many local businesses go down the route of paying for a cheap website which often turns out to be of poor quality or perhaps even attempt to create a DIY website. The danger here is that it can ruin their professional credibility & most likely will not be optimised to rank well in the search engines.

We focus on two key sorts of clients. If you’re viewing this blog you’ll find that you’ll probably fall into one of these categories, either:

• A local business with no website & missing out on those vital extra customers  -  if that’s the case, So Fruity will build you a premium quality website & show you how to get customers to visit it & bring in those additional sales, or
• A local business stuck with a poor quality website which has a bad search engine ranking  -  if that’s the case, we will provide you with a premium quality website, inject pizazz into it & get it ranked in the search engines for you

……. all for just £250.

Well, we’re not mentalists, nor have we always been this affordable.

Unlike industry competitors, we don’t need to charge the earth because we draw many of our resources from other businesses in the Kickstart Success Ltd portfolio. That means, NO Hidden or Additional Charges! Pound per pound we punch well above our weight.

“We also feel a great sense of social responsibility and want to help local businesses during the current economic climate…” says Fabian Lord, MD of Kickstart Success Ltd.

For an all inclusive £250 you will get (there really are no hidden costs!) your own domain name, hosting, a premium quality website, multiple email addresses, private clients login to access step-by-step help videos and loads of resources & we even set up a comprehensive social media network for you & provide a full implementation strategy…….and not forgetting, we set all of this up for you. You don’t have to handle anything. You just log on the internet & your new site is there staring back at you.

“In business, people just don’t have the time to mess around installing, configuring & troubleshooting technical stuff on the internet. Simplicity is the key. Keep it simple and do it all for them.” Those were the boss’s words during our first business strategy meeting.

….and don’t forget the £250 is Tax Deductable.

If you want us to pump high octane fuel into your business cashflow (& do all the hard work for you), just visit the So Fruity Web Design Benefits & Features page to see why it’s the best business decision you’ll ever make or click the button below.

Every business needs a website in order to adapt and survive in this economy.
This is just one of the reasons why So Fruity Web Design offers a comprehensive premium quality website for a one-off price of £250……with nothing more to pay.

1. Most customers use the internet to find local business services they’re looking for because it’s quicker than checking through phone directories & trade journals. Any business (especially start-up businesses) gain instant credibility with a well-constructed web site. If your website ranked highly whenever a customer searched, then you know the answer to the question, ‘Who’s the customer going to phone first?’
   According to the Office for National Statistics, 70% of households in the U.K. now have internet access. This increased by 11% over the last year alone. 64% of adults surveyed had purchased goods & services over the internet.
   Consider how many of these internet users would use the internet to search for a business providing your services. Then consider how much you would pay for an advert in the Yellow Pages or a local directory. If you search the internet you’ll very quickly see an exceptional amount of information related to the decline in the distribution, revenue & readership of the Yellow Pages. Yellow Pages themselves recognised the importance of having an online presence & established ‘Yell.’
2. A Website attracts a pre-qualified audience. A print ad may be viewed by thousands of people but only a small percentage of those will want to use your services. Whereas you know that someone who finds your website online is actively seeking to use & pay for your services.
3. Having a website is a one-off low fee which is a much lower cost than recurring monthly standard print advertising campaigns in local directories, etc. You can reach a larger audience with a smaller investment. Your business may already advertise in the print or have a brochure but by simply sending an email with your web site address in your email signature you’ll be saving on postage & printing costs. You can also change the website whenever you want & it doesn’t cost you. The same can’t be said for other forms of advertising & marketing.
4. Having a website provides your potential customers with the ability to come and look at your services with anonymity and without phoning you. This overcomes a huge hurdle & makes it easier for a customer to choose you instead of one of your competitors.
5. You are limited to how much information you can provide to a customer & the format you provide it, in a print ad whereas on a website you can provide an unlimited amount of information, pictures of previous work and in the format you want.
6. Your website runs 365 days of the year & is open all hours, allowing your clients to visit your site for the information they are looking for without waiting for your normal business opening hours.
7. Websites are far more interactive. Your customer can’t talk back to your print ad or a tv advertisement & ask for more information but they have several channels of communication open to them from your website.

That’s just 7 vital reasons why your business needs a website.

Just ask the question, bearing in mind the above points, who would win in a head-to-head battle, a business without a website or a competing business with a fully optimised website?

All of our clients consider our websites an Asset instead of an Expense because we make sure it will benefit the bottom line of your business and it’s tax deductable.

So Fruity Web Design is a website design company with a difference.
We’re based in Bolton and Manchester, England with a permanent office located in the city centre of Manchester.
Here at So Fruity Web Design we are happy to take instructions from anywhere in the world to build a website & work our magic.

So Fruity is by no means the new kid on the block but we have managed not to over-extend ourselves and moved under the portfolio of Kickstart Success Ltd.

Previously we offered every service under the Sun and like most competitors, forgot the purpose of a website. That’s never a good idea. We started to get heavily involved in creative design and forgot the two main purposes of a website:  i) to increase sales/exposure, &  ii) to increase industry credibility.

Local Business Success Strategist Fabian Lord came in to consult on our services and shortly afterwards we stripped back all our peripheral services and consolidated all skills on the core essentials. Fabian was so impressed with our potential that he took the business under his company portfolio and from that moment So Fruity Web Design was reborn with the mantra ‘Where Quality & Success Doesn’t Have to Cost the Earth.’

As a result, we have matured into a strong blend of website developers and creative designers under the strategic guidance of Business Success Strategist, Fabian Lord.

Now all we offer is 1 service for 1 price – a Premium quality multi-page website with all the added extras for just £250. In fact we consider the website itself to be a bonus. The real magic is the SEO powerhouse lurking under the bonnet, the ‘bells & whistles’ you get with it, all pre-installed and ready to go.

We are able to provide extremely quick turnaround times. Whereas many of our competitors will take from weeks to months before building and delivering a website, we take literaly days.
Our record is 5 hours for a multi-page website and all the extras.